Why Do People Spend Billions on Luxury Cars? | Bentley CEO Frank Walliser | FO551 Raj Shamani

Get your hand-picked playbook here: https://www.figuringout.co/pdf/fo-551 Bentley Motors Chairman & CEO Dr. Frank-Steffen Walliser reveals why a car that costs crores still starts with a pencil and clay. He explains: ◼ Why every Bentley still begins as a hand-drawn pencil sketch before any computer touches the design ◼ How clay models remain the only way engineers can read light and shadow the way a human eye does ◼ Why Bentley employs 5,000 people on the factory floor when robots could technically do the same job ◼ What handcrafted stitching achieves that even the most advanced stitching machine cannot replicate ◼ How Bentley engineers the specific thud of a closing car door to sound expensive by design ◼ Why the Porsche 918 Hybrid broke the Nurburgring record and what that record actually proves about engineering Chapters: 00:00 - Intro 02:43 - Why Does Car Design Still Start With Pencil Sketches, Not AI? 04:31 - Why Is Every Car First Built as a Clay Model? 07:10 - How Do Aerodyn